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How to Choose Your Real Estate Sales Professional
Look for a real estate sales professional who has the REALTOR® symbol. Holding a real estate license does not make someone a REALTOR®. A REALTOR® must pledge to uphold the REALTOR® Code of Ethics, always placing the client’s interests above all.
Look for a REALTOR® who will establish an agency relationship in writing. Loyalty, obedience, disclosure of all material facts, confidentiality, a duty of accounting and the use of reasonable skill and care are required in an agency relationship.
Look for a full-time professional. The marketplace constantly changes, and staying abreast of the market, financing, and legal issues requires full-time attention, as well as continuous education.
Look for a local company that has a fine reputation within the industry. Select a firm with cooperative involvement in every aspect of civic life, with memberships and volunteer work in Chambers of Commerce, adopt-a-school programs, service leagues, Rotary, friend of the arts, and more.
Ask questions to help you determine the knowledge and qualifications of the salesperson. Does the salesperson appear to have good listening skills? Does the salesperson pay attention todetail, have a high level of patience, and seem willing to research the market?
Talk with friends, neighbors and co-workers who have recently bought or sold a home. What kind of service did they receive? Would they select the same REALTOR® again?
Ask for references from former buyers or sellers.
Ask the REALTOR® to share with you the services they will provide to you in the home-buying or selling process.









